Asana vs Monday pricing breakdown
Both Asana and Monday use per-seat pricing that scales quickly with team size - but the pricing structure and value proposition differ in ways that affect total cost of ownership.
Asana Pricing (2026)
- Personal (Free): Unlimited tasks, projects, messages, and 500MB storage. Limited to 10 collaborators per project. No timeline, forms, or advanced features.
- Starter: $10.99/user/month (annual) or $13.49/user/month (monthly). Adds timeline view, forms, unlimited dashboards, and admin console.
- Advanced: $24.99/user/month (annual). Adds portfolios, workload management, custom rules builder, and approvals.
- Enterprise: Custom pricing. Adds SAML, user provisioning, data export controls, and custom branding.
Monday.com Pricing (2026)
- Free: Up to 2 users, 3 boards, limited features. Not viable for most teams.
- Basic: $9/seat/month (annual), minimum 3 seats. Unlimited boards, 5GB storage, basic dashboards.
- Standard: $12/seat/month (annual). Adds timeline view, Gantt charts, guest access, automations (250/month).
- Pro: $19/seat/month (annual). Adds time tracking column, formula columns, chart views, private boards.
- Enterprise: Custom pricing. Adds advanced security, multi-level permissions, and dedicated support.
The real cost comparison
A 10-person team comparing options:
- Asana Advanced: $250/month for project management
- Monday Pro: $190/month for project management
- Add time tracking: +$90-120/month (9-12/user)
- Add invoicing: +$150-250/month (15-25/user)
- Total stack cost: $390-620/month for the full workflow
All-in-one platforms like Plutio start at $19/month for solo users and $49/month for teams - including projects, time tracking, and invoicing in one subscription. The math shifts significantly at scale.
Which tool is better for your team type?
The right choice depends on how your team works day-to-day. Some teams think in tasks, others think in workflows. Some need client visibility, others are purely internal.
Marketing teams with campaigns
Both tools cover campaign tracking. Asana includes templates for campaign management. Monday's boards display campaign timelines. But neither connects campaign work to time tracking or client billing, so agencies still need separate tools for invoicing.
Software development teams
Neither is ideal for development. Asana lacks sprint planning and code integration. Monday has more customization but lacks sprint planning and code integration like Jira or Linear. Development teams typically use specialized tools rather than generic project management.
Agencies with client work
This is where both tools show their limitations. Neither has native time tracking that connects to billing. Neither has client portals. Neither handles proposals, contracts, or invoices. Agencies end up with 3-4 app stacks: Asana or Monday for tasks, Toggl for time, FreshBooks for invoicing, and something else for proposals. Platforms like Plutio replace this stack.
Freelancers and solopreneurs
Asana's free tier covers solo project tracking with unlimited tasks. Monday's free tier is too limited. But neither handles the full freelancer workflow - proposals, contracts, time tracking, invoicing. One-person businesses typically need multiple tools unless they choose an all-in-one platform.
Enterprise teams with compliance needs
Both offer enterprise tiers with advanced security, SSO, and audit logs. Asana has more enterprise deployments historically. Monday has been catching up with SOC 2 and additional certifications. Both charge custom enterprise pricing that typically starts at $30-40/user/month with annual contracts and minimum seat requirements. Evaluate based on specific IT and compliance requirements, keeping in mind that neither enterprise tier adds time tracking or invoicing capabilities.
What both tools are missing
Asana and Monday both cover internal task coordination. But both stop at task management - the gaps appear when you need to track time, bill clients, or give them project visibility.
No native time tracking that connects to billing
Asana has no time tracking at all. Monday has a basic timer column, but it does not connect to rates, clients, or invoices. Neither generates timesheets that you can bill from. Most teams add Toggl, Harvest, or Clockify - then manually export data to create invoices. The extra layer of tools costs 30-60 minutes per week in data handling.
No invoicing or payment collection
Neither tool creates invoices. Neither collects payments. You need FreshBooks, QuickBooks, Xero, or similar. The time data from your project management tool does not flow into your invoicing tool automatically - hours get copied manually from reports into invoice line items, which introduces errors and adds 15-30 minutes per billing cycle.
No client portals
Asana has guest access. Monday has shareable views. Neither is a dedicated client portal where clients can see their projects, approve deliverables, view invoices, and sign contracts. Agencies and consultants who want branded client experiences need additional tools. Plutio offers white-labeled portals on custom domains.
No proposals or contracts
Neither tool helps close deals. Proposals and contracts require DocuSign, PandaDoc, or similar tools at $19-65/user/month. These tools do not connect to project management, so projects get created manually after contracts are signed, client details get re-entered, and scope details from proposals do not carry over into task lists automatically.
Per-seat pricing that punishes growth
Both Asana and Monday charge per seat. As teams grow, costs grow proportionally. A 25-person team on Asana Business pays $625/month. A 25-person team on Monday Pro pays $475/month. Both figures cover project management alone, before adding time tracking ($225-300/month for 25 users) and invoicing tools ($15-25/month base plus per-user fees). The total stack cost for a 25-person team running project management, time tracking, and invoicing typically reaches $900-1,200/month across all subscriptions.
What teams do when neither tool is enough
Teams using Asana or Monday for client work typically follow one of two paths: stack more tools, or switch to a platform that covers the full workflow.
The multi-tool stack approach
Most teams add tools as needs arise:
- Project management: Asana or Monday ($10-25/user/month)
- Time tracking: Toggl, Harvest, or Clockify ($9-12/user/month)
- Invoicing: FreshBooks, QuickBooks, or Xero ($15-25/month + per-user fees)
- Proposals/contracts: PandaDoc or DocuSign ($19-65/user/month)
- Client communication: Slack or email (included or $7-15/user/month)
Total stack cost for a 5-person team: $300-500/month. Time spent switching between apps and copying data: 2-4 hours/week.
The one-platform approach
Some teams choose platforms designed for the full client lifecycle - where projects, time tracking, invoicing, and client portals live in one place. Data flows automatically: tracked time becomes invoice line items, signed contracts create projects, clients log into branded portals.
Plutio is one example: proposals, contracts, projects, tasks, time tracking, invoicing, and client portals in a single subscription. $19/month for solo users, $49/month for teams. No per-seat multipliers, no integration headaches.
The trade-off: all-in-one platforms may have fewer specialized features in any single area than best-of-breed tools. Asana has more task management sub-features like portfolios and workload views. Harvest has more time report options. But for teams who value simplicity and workflow continuity, switching to one platform often wins.
Final verdict: Asana vs Monday
Asana and Monday both cover task coordination. The differences emerge in interface approach, pricing, and what each tool leaves out.
Asana makes sense when:
- The team thinks in tasks and to-do lists rather than visual boards. But advanced features like portfolios and workload management require the Business plan at $25/user/month.
- A free tier with unlimited tasks matters for the budget. But the free tier caps at 10 collaborators per project and lacks timeline views.
- The workflow is internal-only and does not involve client billing. Asana has no time tracking, no invoicing, and no client portals.
Monday makes sense when:
- Workflows require custom columns and adaptable data structures. But the learning curve takes 1-2 weeks, and over-customization leads to inconsistency across teams.
- Dashboard customization matters for reporting. But the best widgets require Pro ($19/seat/month) or higher plans.
- The workflow is internal-only. Monday's time tracking column is basic, does not connect to billing, and invoicing is missing entirely.
Consider one platform if:
- You work with clients who need project visibility
- You bill hourly and want time tracking connected to invoicing
- You send proposals and contracts as part of your workflow
- You want to reduce app switching and data copying
But know that: All-in-one platforms have fewer specialized features in each area. Migration takes time, typically a focused weekend for small teams. Evaluate based on whether the workflow involves client billing, time tracking, and proposals, or whether internal task coordination is the only requirement. Teams that only need task management can stay with Asana or Monday. Teams that bill clients and track hours against projects typically save 2-4 hours per week by switching everything to a single platform.
The bottom line: Asana and Monday both cover internal task management. For teams who work with clients and need time tracking, invoicing, and portals, neither provides a complete solution. The choice becomes: build a multi-tool stack at higher cost and complexity, or switch to a platform that handles tasks, time tracking, invoicing, and client portals in one place.
Research & Sources
This comparison is based on direct testing, official documentation, and analysis of user feedback across major review platforms. All data verified January 2026.
Research methodology
Each tool was evaluated through active trial accounts, official feature documentation, and analysis of 300+ user reviews across G2, Capterra, and TrustRadius. Focus was on common pain points from 1-3 star reviews where users share honest limitations.
Platform ratings (January 2026)
- Asana: 4.4/5 on G2 (9,800+ reviews), praised for task management and interface, criticized for pricing and missing features
- Monday.com: 4.5/5 on G2 (12,000+ reviews), praised for customization and visual interface, criticized for learning curve and pricing
- Plutio: 4.6/5 on G2 (200+ reviews), praised for all-in-one coverage and value
Common user complaints (from 1-3 star reviews)
Asana users frequently mention: "Pricing increased significantly," "Need too many integrations," "No good time tracking," "Gets expensive with team growth"
Monday users frequently mention: "Steep learning curve," "Too many features to configure," "Automations are limited on lower plans," "Time tracking is too basic"
Pricing sources (verified January 2026)
- Asana: Official pricing page
- Monday: Official pricing page
- Plutio: Official pricing page
Feature verification
- Asana G2 reviews (9,800+ reviews)
- Monday.com G2 reviews (12,000+ reviews)
- Asana Help Center
- Monday.com Support Center
