How ZekTec simplified client communication and saved hundreds of hours with Plutio
Zvi Karp went from drowning in admin work to running an efficient mobile app development studio. See how Plutio helped ZekTec save 500+ hours annually and scale without the chaos.

From the first call with a client to a full proposal? That takes about 10 minutes now. Before Plutio, that same process could take me half a day.
From military service to mobile app development
Zvi Karp's path to entrepreneurship wasn't conventional. After completing his computer science degree and mandatory military service in Israel, he faced a choice that many young developers encounter: join a big tech company and work on small features, or strike out on his own and build something meaningful.
For Zvi, the decision was clear.
I didn't want to work in a big company building a small feature that might get deprecated in six months. I wanted to be there from day one. See things launch, grow, and make an actual impact on people's lives.
In 2019, with no investors, no safety net, and just his development skills and determination, Zvi launched ZekTec - a mobile app development studio focused on helping startups turn their ideas into reality.
His first client came through a referral. Then another. Within months, Zvi was juggling multiple projects, multiple clients, and multiple headaches he hadn't anticipated.

The chaos of running a one-person studio
Like most freelancers-turned-founders, Zvi quickly discovered that building apps was the easy part. Running a business? That was a different story entirely.
Within his first year, Zvi found himself drowning in administrative work. He was the developer, project manager, client handler, accountant, and support team - all rolled into one. And his "system" for managing it all was held together with digital duct tape.
Projects lived in Trello. Proposals were Word documents. Invoices were tracked in a spreadsheet. Client conversations happened over email - or worse, WhatsApp messages that would arrive at all hours of the night.
Email felt chaotic. WhatsApp was intrusive - clients would message me at 11pm expecting an immediate response. And there was no easy way to give them access to project updates without things getting confusing.
The real problem wasn't just the clutter. It was the lack of context.
Clients would ask "Where are we with the login screen?" and Zvi would spend 20 minutes digging through emails to piece together the answer. He found himself explaining the same things over and over. Every status update call felt repetitive. Every proposal took hours to customize.
I remember one week where I spent more time on admin work than actual coding. That was my wake-up call. I was building a business, but I was also building myself into a corner.
The inefficiency wasn't just frustrating - it was costing him money. Zvi calculated that he was losing roughly 10-15 hours per week on tasks that should have been automated. That's 500+ hours per year that could have gone toward billable work or, you know, having a life.
The search for a solution
Zvi knew he needed a single tool that could handle everything - project management, client communication, contracts, proposals, and invoicing - without slowing him down or breaking the bank.
He spent weeks researching options. Tried Dubsado (too complex). Tested HoneyBook (missing features he needed). Looked at combining multiple tools (too expensive and still disconnected).
I did a lot of research. Probably too much research. But Plutio stood out immediately. It wasn't just that it had all the features - it actually felt fast and smooth to use. Other tools felt clunky in comparison.
What sealed the deal was Plutio's white-labeling feature. Zvi could customize the client portal with his own domain and brand colors, making every interaction feel like clients were logging into ZekTec - not some third-party tool.
I loved that I could give clients a polished experience that felt like my own platform. When they log into portal.zektec.com and see my logo and colors, it reinforces that they're working with a professional operation - not a freelancer juggling spreadsheets.

Building a system that actually works
The transformation didn't happen overnight. Zvi spent a weekend setting up templates, custom fields, and workflows. But once everything was in place, the difference was dramatic.
From hours to minutes: the proposal revolution
Before Plutio, creating a new proposal meant opening a Word template, manually updating client details, reformatting sections, exporting to PDF, and emailing it with fingers crossed that nothing looked broken.
Now? Zvi has it down to a science.
From when I have the initial discovery call with a client until they're in the system and have a proposal to look at? That takes about 10 minutes now. I duplicate my template, update a few custom fields - client name, project title, legal ID, scope details - and hit send. The proposal looks beautiful, the client can sign it digitally, and once they do, a project is automatically created with all the right tasks already set up.

The end of "where are we at?" emails
One of Zvi's biggest frustrations used to be client communication. Not because clients were demanding, but because they had no visibility into what was happening with their project.
Now, every client has their own portal login. They can see exactly which tasks are in progress, which are complete, and what's coming next. They can leave comments directly on tasks, upload files, and view their invoices - all without sending a single email.
I went from getting 10-15 'status update' emails per week to almost zero. Clients just log in, check the task board, see my comments, and know exactly what's going on. It's transformed our working relationship.
Custom fields: the secret weapon
Ask Zvi about his favorite Plutio feature, and he'll geek out about custom fields for at least five minutes.
This feature is so underrated. I use custom fields for everything - task difficulty levels (with emojis!), task types, client display names, legal IDs for contracts, project categories...

The magic is in how these fields flow through the system. A client's legal ID entered once appears automatically in contracts, proposals, and invoices. A project type field determines which task template gets applied. It's the kind of automation that saves minutes here and there - which add up to hours over the course of a year.
A client portal that builds trust
Zvi's client portal runs on his own domain - portal.zektec.com - with his brand colors and logo. When clients log in, they're not reminded that they're using a third-party tool. They feel like they're accessing ZekTec's proprietary system.
It boosts the perceived value of my brand. When a startup founder logs in and sees a clean, professional portal with my branding, it reinforces that they made the right choice hiring me. First impressions matter, even after they've already signed.

Five years later: the results
Zvi has been using Plutio since 2019. In that time, ZekTec has grown from a scrappy one-person operation to a legitimate studio that's shipped apps for startups across multiple industries.
The numbers tell the story:
- 500+ hours saved annually on administrative tasks
- 90% reduction in "status update" emails from clients
- 10-minute proposal turnaround (down from 2-3 hours)
- Zero missed invoices thanks to automated reminders
But for Zvi, the biggest win isn't about efficiency metrics. It's about capacity.
Plutio simplified the process of taking on more work because it doesn't feel like taking on more work. There's not more to manage. It still stays very simple. I can expand my team, bring in collaborators, manage bigger and more complex projects - all without the usual growing pains. The system scales with me.
Advice for fellow developers and freelancers
Zvi knows that switching tools - especially when you're busy - can feel like a massive undertaking. His advice?
Give it a try. Set aside a weekend to really set things up properly. Migrate one project first to get comfortable. It might take a little time upfront, but once you do? It's smooth sailing. I wish I'd made the switch sooner.
What's next for ZekTec
Zvi isn't slowing down. He's currently focused on helping early-stage startups bring their mobile app ideas to life - particularly in fintech and health tech, where he's developed deep expertise.
With Plutio handling the business operations, he can stay laser-focused on what he does best: building products that actually ship.
If you're a startup looking for a developer who treats your project like his own, you can reach Zvi through his website: https://zektec.com/
Fun fact: the contact form on Zvi's site is actually an embedded Plutio form. A small detail that perfectly demonstrates how Plutio integrates into every aspect of his business.

And when he's not coding...
When Zvi isn't building apps for startups, you might find him solving - or creating - mazes.
It started as a hobby. Turned into a side project. And eventually became mazesplace.com - a web app where you can draw your own mazes or turn any image into one.
There are two maze generators on the site - one classic style, one more artistic. It's not a business, just something fun I wanted to build. When you're a developer with the skills and curiosity, why not?

It's the kind of creative side project that's only possible when your business operations are running smoothly - which brings us full circle to why Zvi relies on Plutio.
One platform. Less chaos. More time for the work that matters - and the hobbies that don't.
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