Free Personal Training Proposal Template
A personal training proposal covers the training course, what’s included week to week, the pricing, the payment terms, and a signature to hold a spot.

Walking into a weight room can feel like a spotlight, and the worry isn’t just awkwardness. Nobody wants to be the person who doesn’t know the lifts, slows the group down, or gets hurt and loses the season they’re training for. This proposal gives the course in writing, names what the coaching includes, and puts the price and terms in the same place before anyone commits.
The client reads the promise first, then how coaching works, and only then reaches Pricing. The flow stays practical: On-ramp assessment session explains how the start point gets picked, Barbell form check day covers the checkpoints during the block, and the Q&A sections answer the stuff people ask out loud about class size, scaling, and scheduling. The look matches the tone, with blued-steel blue accents and Raleway headings over Inter body text, so the page reads controlled instead of hypey.
- Overview Introduces the barbell fundamentals course and frames what the client is signing up for.
- On-ramp assessment session Explains the movement screen and what the six-week coached block includes, so the start point isn’t guesswork.
- Pricing Puts the decision point in plain language before the numbers, so coaching time stays the basis for the choice.
- Priced items Holds Standard as the only priced line item, and you swap in your own price before sending.
- Payment Spells out when a spot is held, how scheduling gets confirmed, and what happens when changes or make-ups come up.
We went from spending hours on every proposal to creating fully customized ones in under 5 minutes. That's not an exaggeration - we timed it.
What this proposal contains
1) Overview
Introduces the course and the outcomes the client is paying for, then ties the rest of the proposal back to that promise.
2) About us
Explains how coaching works in small groups, including the approach to quiet cueing, capped attendance, and form-first progression.
3) Meet the team
Tells the client who they’ll see week to week, so they know where questions and check-ins go.
4) One recent course
Walks through a recent example of how someone started and how coaching decisions got made along the way.
5) On-ramp assessment session
Details the 1:1 movement screen, the six-week coached classes, and the lift setup and cue checklist the client keeps.
6) Barbell form check day
Covers the dedicated mechanics check under load, the conditioning benchmark sessions, and the end-of-block recommendation.
7) Pricing
Explains what’s included across options and what changes when coaching time changes.
8) Priced items
Shows the single priced line item the client is accepting, which you update with your own figures.
9) Get started
Explains what acceptance holds and what happens next, including booking the on-ramp after signing.
10) Signature
Collects the client’s acceptance so the spot can be confirmed.
11) Fee summary
Totals the figures from the priced item so the client can see the full amount in one place.
12) How many people are in a class, really?
Answers how class size is capped and what happens when a lift needs to be scaled from day one.
13) Can you scale this for an old knee or a cranky shoulder?
Explains how scaling decisions get made from the on-ramp screen, plus how scheduling information is shared.
14) Payment
States when payment holds a spot and outlines the key policies around scheduling, class size, scaling, and what the client needs to do.
15) Rescheduling and make-ups
Covers how make-ups are handled, what happens if the plan flow changes, and the safety call coaches can make in-session.
Who it is for
Personal trainers and strength coaching gyms selling a small-group barbell fundamentals course with an on-ramp assessment and a six-week block.
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Questions about this proposal
What should a personal training proposal include?
A personal training proposal usually names the program, explains what the client gets session to session, and shows pricing and payment terms. This one also includes a signature and fee summary so acceptance and totals sit with the plan.
How do you price small-group strength training?
Small-group strength coaching pricing often changes based on how much coach time and attention is included each week. This proposal keeps the on-ramp and six-week block consistent, then explains the difference in coaching time before the client reaches the numbers.
What happens if someone can’t do the lift yet?
A barbell program can start with a variation that matches someone’s current range of motion, strength, or confidence with the pattern. This proposal explains that scaling happens from the on-ramp screen and gets adjusted as needed during the block.
Can a strength coach modify training for a knee or shoulder issue?
Strength coaching can be modified by changing range of motion, implement, tempo, and loading so training stays productive without chasing pain. This proposal says those decisions start at the on-ramp screen and get updated quickly if something gets irritated.
How many people are usually in a small-group fitness class?
Small-group fitness class size depends on what the coach needs to watch and cue safely, especially for barbell work. This proposal answers the question directly and frames the cap as a way to keep every set coachable.
Do clients need to sign a training proposal before paying?
Some coaches take payment after acceptance, and others treat payment as the step that holds the spot. This proposal says the spot is held once payment is received, and it includes a signature section so the agreement is clear in writing.
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