Free Dog Training Proposal Template
A dog training proposal covers the training plan, what happens in each session, pricing, booking terms, and a signature to confirm the start date.
Tight stairwells and narrow paths turn a normal walk into a risk calculation, because one lunge or snap can put someone in danger and start neighbour complaints. A dog training proposal gives the owner a clear plan before anyone books, so the work, the limits, and the terms don’t get argued about later.
The template starts with Overview, then explains the approach in About us and Meet the team, and shows what the work looks like in A recent plan. The training sections cover an in-home behaviour assessment, coached outdoor work, and controlled decoy dog set-ups, and the text stays specific about what happens in the first seconds when another dog appears. Pricing sits under Syne headings with Inter body text, with copper and violet used to keep the steps and actions easy to spot.
- Overview Frames the leash-lunging work and the walk scenarios it’s built for, so the client knows what the plan is trying to change.
- Priced items Lists Core plan as a single line item, so you replace the shipped price with your own before you send it.
- Booking Spells out when the slot is held, how payments are split by package, and the cancellation window and fees.
- Signature Gives the client a place to sign online to accept the proposal.
- Fee summary Shows the total amount due based on the priced item.
Overview: Opens with the outcome the client wants on walks, then names the leash-lunging work and how sessions progress. In-home behaviour assessment: Describes the consult, the coached walk, and the written training plan that gets updated as you learn what holds up. Controlled decoy dog set-ups: Explains how set-ups, rewrites, and between-session notes work, and what support looks like between sessions. Pricing: Introduces the support levels and flags that extra work gets quoted before anything is added. Get started: Tells the client what happens after they accept, including booking the first consult and sending an intake form. Booking: Covers how a place is held, payment splits, cancellations, and the safety rules on walks. Controlled set-ups: Sets the conditions for set-ups, when session order can change, and who owns the written plan.
We went from spending hours on every proposal to creating fully customized ones in under 5 minutes. That's not an exaggeration - we timed it.
What this proposal contains
1) Overview
Explains the leash-lunging plan and how sessions move from an in-home consult to outdoor work and controlled set-ups. The client sees the goal and the sequence before they see the price.
2) About us
Describes how the trainers work with real constraints like ice, building rules, and tight shared spaces. The section also sets expectations about what the team will and won’t ask the handler to do.
3) Meet the team
Tells the client who they’ll work with and that the same small team stays with the case. The point is continuity from session to session.
4) A recent plan
Gives a concrete example of a shared-building scenario and the first skills trained in an encounter. The section reads like a preview of what sessions focus on, not a promise of perfection.
5) In-home behaviour assessment
Covers the at-home consult, a coached local walk, and the written leash-lunging training plan that gets revised. The client sees the immediate management steps and the plan they’ll practise.
6) Controlled decoy dog set-ups
Explains when decoy dog passes come in, how progress gets reviewed, and how support notes work between sessions. The section also defines what happens after each booked session.
7) Pricing
Introduces the support level choice and sets a boundary around added work. You swap in your own prices for the single included item before sending.
8) Priced items
Holds the priced line item the client accepts. The template uses one item, and the client can’t choose add-ons inside the proposal.
9) Get started
Lays out what happens after acceptance, including booking the first consult and sending an intake form. The client sees the next steps in order.
10) Signature
Captures acceptance with an online signature. The signed proposal becomes the record of what was agreed.
11) Fee summary
Shows the total and how the fee is made up from the priced item. The client can check the numbers at a glance.
12) Can you stop the lunging at other dogs on the lead?
Answers the outcome question and explains the method: first-seconds handling, distance rules, and controlled set-ups. The section also covers muzzle conditioning when bite risk is part of the case.
13) How many sessions before it’s safe on our usual walks?
Explains what session count depends on and how milestones get set for a specific route. The section also confirms the work can be adapted to building rules and neighbours.
14) Booking
Defines when a slot is held, payment timing by package, and the cancellation policy. The section also states the safety-first approach for bite risk cases.
15) Controlled set-ups
Sets the conditions for running set-ups and explains when session order may change. The section also covers plan changes, support-note response time, and who owns the written plan.
Who it is for
Dog trainers and behaviour modification specialists quoting leash-lunging work for owners who need safer walks in shared spaces and tight routes.
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Questions about this proposal
What should a dog training proposal include?
A dog training proposal usually includes the training approach, what happens in each session, pricing, and the booking and cancellation terms. This template also includes answers to common leash-lunging questions, a signature, and a fee summary.
How do you price a leash-lunging training plan?
Pricing often depends on how many sessions are included and how much support happens between sessions. The template prices one line item and explains that extra work gets quoted before anything is added.
Do dog training clients need to sign a proposal?
Signing gives both sides a clear record of what work was agreed and what the booking terms are. This template includes an online signature section for acceptance.
How do you explain controlled decoy dog set-ups to a client?
Clients usually want to know when set-ups happen, how safety and distance get managed, and what might change the timing. The template explains that set-ups come later, depend on conditions like weather and traffic, and may shift session order to keep everyone under threshold.
What booking terms matter most for private dog training?
Most clients look for when their slot is held, how and when payments are due, and what happens if they need to reschedule. The template covers session-time agreement, payment timing by package, and a 48-hour cancellation window with a fee for late changes.
Can a trainer work around apartment building rules and shared stairwells?
Many training plans need to account for tight common areas and neighbour concerns, not just open parks. The template states that stairwell exits, timing, and handling routines can be built around building rules to reduce noise and contact risk.
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