In brief
Your Instagram stops looking like filler and starts looking like a shop that’s open, active, and easy to buy from, with content and replies handled during the week instead of waiting until your night off.
Most owners come to me when Instagram has turned into a nightly chore, but it still needs to bring in real enquiries and sound like you. You’ll get a feed and Stories that look planned, feel consistent, and get handled on time. If you want to move ahead, the next step is a quick tone and access check so I can start building your first 30 days.
I plan the month around what you sell, what’s coming up, and the questions people ask before they buy. Then I capture the photos and short-form video on location, batch-edit Reels and carousels, write captions in your voice, and keep Stories moving week to week. I also stay on top of DMs and comments, and I flag anything sensitive before replying.
A bit about me
I’m Casey Delgado, the social media manager behind Seventh Street Studio. I got into this work the practical way, by helping small businesses who were great in person but hard to understand on Instagram. I’m most useful when you need someone who can plan, shoot, edit, write, and post without turning it into a second job for you.
Most people hire me because I make decisions and show my work as I go. I’ll confirm your tone early, use it consistently in captions and replies, and send drafts before anything goes live. If something is unclear, I’ll ask. If something is urgent, I’ll flag it. I don’t guess in your name.
Recent work
A few recent instagram content management projects, showing the mix of shooting, editing, captions, and day-to-day account coverage.
Portfolio
Retail shop content reset. Built a 30-day plan, shot a half-day on location, and rebuilt the feed around product categories and shopper questions. Reels were edited in batches so posting stayed consistent through a busy month.
Service business weekly reels. Captured short clips from real jobs, turned them into weekly Reels with clear hooks, and wrote captions that answered pricing and booking questions. DMs were triaged daily so enquiries didn’t sit.
Studio launch month rollout. Planned the month around a launch date, shot assets for carousels and Stories, and kept Stories active during the first weeks. Highlights were set up so new visitors could find hours, services, and booking fast.
“Posting finally felt consistent, and the DMs turned into real bookings.”
Owner-operator, a local service business
30-day content calendar
A working plan for the month, mapped to what you’re selling and what’s coming up. You’ll see weekly themes, post types, and what I need from you before shoot day.
ON-SITE CAPTURE SESSION
A scheduled shoot for photos and short-form video at your location. I’ll arrive with a shot list and leave with enough footage to batch the month’s posts.
EDITED REELS AND CAROUSELS
A set of finished posts, edited and formatted for Instagram. These land each week so you’re not waiting until the end of the month to see content.
Captions in your voice
Captions written to sound like you, with clear calls to action and the details people ask for before they buy. Drafts are shared for approval before posting.
STORIES AND HIGHLIGHTS SETUP
Ongoing Stories to keep the account active between posts, plus Highlights that hold the essentials like services, FAQs, and how to book. Highlights get updated when your info changes.
DM AND COMMENT INBOX COVERAGE
A regular inbox sweep for DMs and comments so replies don’t get missed. I’ll answer using your agreed tone, and I’ll flag complaints or sensitive messages before responding.
Pricing
Pick a level based on how much you want covered each week and how often you want fresh on-site content captured. Each amount is per month. Prices are per month.
Priced items
Get started
If you’re ready for consistent posts and covered DMs, sign below and I’ll send a short intake to lock the first shoot date.
1. Sign and return this proposal. 2. Pay 25% of the setup to start. 3. Share Instagram access and approve the first 30-day plan so I can begin posting.
Signature
Fee summary
How many posts and Stories a week are you actually doing?
I’ll set the weekly volume in the first 30-day calendar so it matches your schedule and what you can support in real life. Most accounts land in a steady rhythm of feed posts plus Stories, with adjustments after the first month’s results.
DO YOU NEED ME ON-SITE FOR PHOTOS AND VIDEO, AND HOW LONG DOES THAT TAKE?
Usually, yes. You’re the fastest way to keep it accurate, and it keeps the shoot moving. Plan on 2 to 4 hours for most sessions. If you can’t be there the whole time, I’ll tell you which parts matter.
WHO ANSWERS DMS, AND WHAT DO YOU SAY IF IT’S A COMPLAINT OR A PRICE QUESTION?
I can handle DMs and comment replies as part of instagram content management. For price questions, I’ll use the pricing and booking language we agree on. For complaints, I’ll pause, send you a screenshot, and reply only after you approve the approach.
WHAT DO YOU NEED FROM ME EACH WEEK SO THIS DOESN’T STALL?
I’ll ask for three things: any schedule changes for the week, anything you want pushed or paused, and quick approval on drafts. If I need a detail to write a caption correctly, I’ll ask in one message with clear options to choose from.
Payment
For one-off setup work, I take 25% to start and 75% when I hand it over. For monthly instagram content management, I invoice at the start of the month. Invoices are due within 7 days.
Access. You’ll share Instagram access before the first shoot and before I start posting or replying. I’ll work inside your existing account and keep login details private. If access is delayed, the calendar and posting dates move with it.
On-site session. On-site capture is booked in advance and usually takes 2 to 4 hours. If you can’t be there the whole time, I’ll tell you which parts matter. If I can’t shoot, I can’t deliver new footage-based edits.
Approvals. Each week, I’ll ask for schedule changes, what to push or pause, and quick approval on drafts. If I don’t get approval by the agreed check-in time, I’ll hold posting rather than guessing your voice.
DMs and comments
If DM and comment inbox coverage is included, I’ll reply using the pricing and booking language we agree on. For complaints, I’ll pause, send you a screenshot, and reply only after you approve the approach.
Changes. If you change the scope mid-month, I’ll update the plan before I do the extra work. That includes added shoot time, extra edit rounds, or a higher weekly posting volume. I’ll confirm any added cost in writing first.
Ownership. Once your invoice is paid, you own the finished captions and edited content I deliver for your account. I keep my project files and templates. If you want the raw footage or project files, we’ll price that separately.
