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Templates / Contract

Free Copywriting Contract Template

A copywriting contract covers deliverables, payment and invoicing terms, revisions, ownership, portfolio use, responsibilities, and how either side can end the project.

Copywriting Contract template preview

Language:

en

Category:

Last updated:

October 2026

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Copy has to hold up when it gets read out in meetings, picked apart by sales, or handed to legal, and the risky part is never the writing. The risky part is the vague scope, the undefined revision loop, and the moment a buyer asks who owns the drafts. This copywriting contract gives the project a written agreement the client can sign online, so the work has something solid under it before feedback starts to pile up.

The document opens by tying the agreement back to an accepted proposal, then moves into What you get with the website copywriting process and the deliverables that are in scope. Payment spells out a 30% invoice on signing, a 70% invoice on handover, 14-day terms, and what happens to work and deadlines if payment runs late. Revisions defines one revision pass based on one combined set of notes, then Who owns what separates final, paid-for copy from drafts and internal tools, and Ending the project explains notice, pay-for-work-done, and what gets handed over if the work stops partway.

  • This working agreement States the work is website copywriting and points back to the accepted proposal for pages, inputs, timing, and price.
  • What you get Lists the deliverables and describes the workflow from intake and interviews through drafting, one revision pass, and final handoff notes.
  • Payment Sets the 30% invoice on signing, the 70% invoice on final delivery, 14-day payment terms, and a pause on work if payment is late.
  • Revisions Defines one revision pass as one combined set of notes, and says extra passes or new direction get priced and scheduled in writing.
  • Ending the project Explains notice in writing, paying for completed work and booked time, and handing over what’s finished after payment.

The agreement sits under Raleway headings in periwinkle with olive accents, which keeps the page readable while the terms do the heavy lifting. Once the terms, names, dates, and rates match your job, you send it to a client, they sign, and the signed contract becomes the record you can refer back to when scope or approvals get messy.

We went from spending hours on every proposal to creating fully customized ones in under 5 minutes. That's not an exaggeration - we timed it.

Yazan & Mawaheb
Yazan & MawahebAgency Owners

What to include in a copywriting contract

PartWhat it covers

This working agreement covers website copywriting

Opens the agreement and anchors the work to the proposal the client accepted, so the contract doesn’t have to repeat page-by-page scope.

What you get

Defines website copywriting deliverables and the collaboration process, so the client can see what’s included and what stays out of scope unless quoted.

Payment

Explains the deposit and final invoice timing, the 14-day terms, and what happens to work and dependent deadlines if payment comes in late.

Revisions

Defines the included revision pass and the expectation of one compiled feedback set, then says extra passes or new goals get priced before work continues.

Who owns what

Separates ownership of paid-for final copy from drafts and working files, and keeps internal methods and tools with the writer.

Portfolio use

Covers when finished work can be shown as a portfolio example and how a client can request privacy or a launch delay in writing.

Limits and responsibilities

States what outcomes aren’t guaranteed and puts factual accuracy, claims, and industry-specific approvals on the client’s side.

Ending the project

Carries a Signature block and explains notice, payment for completed work, and handover of what’s finished if the project ends.

Who it is for

Freelance copywriters, copywriting studios, and marketing teams delivering website copy to a client who needs scope, revisions, and ownership settled in writing.

The contract in full

This working agreement covers website copywriting and the day-to-day way we’ll run the project together, alongside the proposal you accepted (the proposal sets the pages, inputs, timing, and price).

We’ll write in a clear, meeting-ready voice and explain our choices in plain language so your team can review without guesswork. You’ll get a simple process, named owners on both sides, and copy that is built to hold up through marketing, sales, legal, and leadership review.

What you get

Website copywriting covers the writing work, collaboration, and handoff needed to get your site pages ready to publish. We’ll follow the process in the proposal: kickoff and intake, voice and message pull from interviews, drafting in a shared doc, one revision pass using combined notes, then final delivery with layout notes.

Your project deliverables are listed below. Anything not listed is not included, but we’re happy to quote it if you want to add it.

* Website page copy * Voice and messaging summary * Shared Google Doc workspace * Revision pass * Layout and handoff notes * Final copy export

Payment

To book the work, we invoice 30% of the total price when you sign. We start scheduling and kickoff once that invoice is issued. We invoice the remaining 70% when we hand over the finished copy and final export.

Each invoice is payable within 14 days of its date. If a payment is late, we pause work and pause any deadlines that depend on our work until the account is current. If a launch date is fixed, tell us early so we can plan around internal approvals and avoid a last-minute rush caused by late payment.

Revisions

This project includes one revision pass. A revision pass means we take one combined set of notes on the draft pages in the shared Google Doc, then we update the copy to address those notes. It covers tightening, clarifying, reordering, and adjusting voice so the pages read consistently.

To keep the project moving, we ask you to route feedback through one point person and send it as one compiled set of comments. If you want another pass, or if feedback introduces new goals, new pages, or a new direction after drafting starts, we’ll price and schedule the extra work in writing before we continue.

Who owns what

Once the final invoice is paid, you own the final, approved copy we deliver for this project. That includes the final text for the pages and any final supporting copy we hand over as part of website copywriting.

Until then, drafts and working files stay ours and can’t be published, forwarded outside your company, or reused for another project. Our templates, research methods, prompt libraries, checklists, and other behind-the-scenes tools are part of how we work and always stay ours, even when the finished copy becomes yours.

Portfolio use

We’re proud of the work, and showing it helps future clients understand what “meeting-ready” copy looks like. Unless you ask us not to, we can display the finished, published work as a portfolio example, including screenshots, short excerpts, and a simple description of what we did.

If you need the work kept private, or if you want a delay until after a launch, just tell us in writing. We’ll follow that request. We won’t share sensitive information you provide during interviews or intake, and we won’t publish internal drafts, feedback threads, or anything from your review process.

Limits and responsibilities

We’ll do the work with care and we’ll flag issues we see, but we can’t promise outcomes we don’t control. For example, we can’t guarantee specific conversion rates, SEO rankings, ad performance, or sales results because those depend on traffic quality, offer, product, design, pricing, and your market.

You’re responsible for the accuracy of any facts, claims, and approvals in the copy, including legal or compliance requirements specific to your industry. We’ll write to support review by marketing, sales, legal, and leadership, but we can’t control internal turnaround time or how different stakeholders resolve disagreements.

Ending the project

Either of us can end the project by giving notice in writing. We’ll agree the notice period with you in writing based on where the work is at and what deadlines you’re working toward.

If the project ends, you’ll pay for the work we’ve completed up to the end date, including any non-cancellable time already booked by our team. After payment, we’ll hand over what’s finished at that point in the shared Google Doc, plus any notes that help another writer pick it up. Anything not yet written, not yet revised, or not yet approved stays out of scope unless we agree a restart plan.

Signature

Legal Notice: Please consult legal advice and carefully review the content of this contract template before implementing this template in your business.

Questions about this contract template

What should a copywriting contract include?

A copywriting contract usually includes what deliverables are in scope, how revisions work, how and when you get paid, who owns drafts versus final copy, and how either side can end the project. This one also covers portfolio use and limits on guarantees and responsibilities.

How many revision rounds should copywriting include?

Revision terms should say what counts as a round and how feedback gets collected, because that’s where projects tend to drift. This contract defines one revision pass based on one combined set of notes, and it prices extra passes or a new direction in writing before continuing.

Do clients own copywriting drafts?

Draft ownership depends on what the contract says and whether the final invoice is paid. This contract gives the client ownership of the final, approved copy after payment, while keeping drafts and working files restricted until then.

What payment terms make sense for copywriting?

Copywriting payment terms often split a booking deposit from a final payment on delivery, with a clear due date and a policy for late payment. This contract uses 30% invoiced on signing, 70% invoiced on handover, and 14-day terms, with work paused if payment is late.

Can a copywriter show client work in a portfolio?

Portfolio use needs to be agreed because some clients want privacy until after a launch. This contract allows portfolio display of finished, published work unless the client asks in writing for privacy or a delay, and it excludes sensitive intake information and internal drafts.

What happens if a copywriting project ends early?

Early termination needs rules for notice, what gets paid, and what gets handed over. This contract ends the project with notice in writing, charges for completed work and non-cancellable booked time, and hands over what’s finished after payment.

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