It covers the project we scoped and priced in our accepted proposal, and it sets out how we’ll run the work day to day so the copy fits your pages and is ready to ship. If anything in the proposal and these terms seem to clash, we’ll talk it through and agree the practical interpretation in writing before we continue.
What you get
We’ll deliver website copywriting for the pages and items listed below, written in page context with headings, section text, buttons, and form microcopy so it holds up when it’s dropped into a real layout.
The deliverables for this project are:
* Homepage copy file * Service page set * About page copy * Team bios * Landing page copy * Contact and form microcopy
Payment
To book the work, you pay 40% of the total price when the proposal is signed. We schedule the project and start prep once that payment is in.
The remaining 60% is due when we hand over the finished website copywriting. We’ll send invoices as those points are reached. Each invoice is payable within 14 days of its date. If an invoice goes past due, we pause work and any handover that hasn’t happened yet until the account is up to date. If a launch date is tied to our handover, it will move by the length of the pause.
Edits and changes
Two rounds of edits are included. A “round” means you send us one combined set of notes for the pages we’ve delivered, and we revise what’s already there: tightening wording, adjusting headings, swapping proof points you’ve provided, or refining calls to action.
Edits don’t include new pages, a new offer, or a new direction after the first draft. If the page list, structure, or key inputs change after kickoff, we’ll flag it in writing with the added cost and any extra time before we continue. We won’t start extra work until you approve it in writing.
Who owns what
Once the final invoice is paid, you own the finished copy we hand over for the pages in this scope. That means you can publish it, edit it, and reuse it across your site and marketing without asking us again.
What we don’t transfer are our working materials: drafts with internal notes, templates, checklists, prompt libraries, research methods, and our editing process. Those stay ours so we can keep doing our work efficiently. If you want us to provide a designer-friendly version of the copy file as well as the paste-into-CMS version, ask and we’ll confirm what that looks like for your project.
Portfolio use
We may show the finished work as part of our portfolio, including excerpts and screenshots of the pages once they’re live. We do this so future clients can see how the writing reads on real pages, not just in a document.
If you need confidentiality, tell us in writing any time before launch and we’ll treat the work as private. That can mean we don’t show it at all, or we only show anonymized excerpts without your business name or identifying details. If your site hasn’t launched yet, we won’t share drafts publicly.
Limits and responsibilities
We’re responsible for delivering the copy described in the agreed scope, on the timeline we’ve planned around, as long as we get the inputs and feedback we need. Before we draft, we’ll ask for your sitemap and any wireframes, plus notes on your offer, pricing, FAQs, and proof points. If something we need is missing, the schedule pauses until we have it.
You’re responsible for final checks before publishing, including legal, claims, compliance, accessibility, and anything that needs specialist review. We’re not responsible for results you may get from publishing the copy, like search rankings, ad performance, or conversion rate changes, because those depend on factors outside the words alone (traffic quality, offer, pricing, design, and analytics setup).
Ending the project
You or we can end the project if something makes it impractical to continue. We’ll agree the notice period with you in writing, based on what’s in progress and what deadlines are affected.
If the project ends, you pay for the work completed up to the end date, including any committed time we can’t reassign. We’ll then hand over what’s ready in its current state, along with any notes that help you use it. If you’ve already paid more than the value of the work completed, we’ll refund the difference. If you’ve paid less, we’ll invoice the balance and hand over the remaining materials once that invoice is paid.
Signature
